The Scandinavian cult brand Guideline offers almost everything that you need for fly fishing. In addition to modern rods and reels, this impressive selection also includes high-quality wading clothes and all kinds of accessories. In fact, all Guideline products have one thing in common: They combine a practice-oriented design with an outstanding value for money. This applies for all price levels – from entry-level to premium models. Furthermore, Guideline places great emphasis on sustainability, which leads to eco-friendly production methods and an inspiring company philosophy.